In the ever-evolving landscape of online poker, the rise of GGPoker has been nothing short of remarkable. Since emerging onto the scene, GGPoker quickly signaled its intent to become a powerhouse as they have been the forefront of online poker innovation, never afraid to try something new. With a slew of pioneering features like Flip&Go, Rush&Cash, Staking tournament players, and Mystery Bounties, coupled with engaging player experiences through fun avatars, card squeezes, and SnapCam, GGPoker has effectively changed the way online poker is played these days.
Once seen as the towering giant of the industry, PokerStars is now looking up at GGPoker’s impressive ascendancy. The biggest shift came during the pandemic in 2020, as GGPoker saw a staggering +200% growth spurt year-over-year, and the momentum hasn’t slowed. By June 2021, GGPoker had already clinched the top spot in cash game traffic, a position long dominated by PokerStars.
GGPoker has revitalized the concept of software skins to appeal to diverse markets, showcasing a shrewd understanding of regional preferences. With GGPoker and BetKings serving as the primary platforms, the GG Network covers Asia with Natural8 while catering to the Russian audience through PokerOK. This strategic deployment of specialized skins not only broadens their global footprint but also tailors the user experience to local tastes.
And according to the latest reports from pokerfuse.com and GameIntel data, GGPoker have achieved another milestone of 10,000 concurrent cash game players. This makes it only the third platform ever to hit this mark, the third one being Full Tilt Poker in its old glory days before Black Friday.
The present tells a story of domination, with GGPoker holding a 56% market share. The stats are compelling; GGPoker boasts almost twice the player count of its nearest five competitors combined (PokerStars, iPoker Network, WPT Global, partypoker, 888poker). This year alone has seen GGPoker’s traffic surge by nearly 50%.
The secret to GGPoker’s success isn’t just in numbers but in its strategic alliances and community engagement. With a roster of influential ambassadors, such as the biggest poker superstar Daniel Negreanu, along with a number of Twitch streamers, GGPoker has cemented its position in the poker community. Its partnerships with the World Series of Poker, the Triton High Roller Series, and Asian Poker Tour only underscore its standing as a premier poker product.
Paul Burke, Head of PR at GGPoker, encapsulates the company’s vision and drive in a talk with pokerfuse: “We work ceaselessly to make GGPoker the best place to play our favorite game; we focus on improving the overall game ecology and optimizing our promotions to ensure GGPoker remains as welcoming a poker room as possible for all new and recreational players. Hopefully, we will host even more poker players in the future!”
